His very first client had a good idea, a lousy name for it, no money, atrocious credit
and a big heart. That was in 1980. Charlie packaged his program, designed his
marketing and they launched the company… all on a rented computer at Kinko’s.
30 years later that business grown to be a multi-million dollar industry brand leader
marketing software world-wide and Charlie hardly ever rents computer time at Kinko’s.
In between and over the years he’s had been privileged to work with more than 1,000
corporate clients in 4 countries, serve as the CEO of one of the most prominent
advertising agencies in the West and even recently achieved the coveted “Diamond” status with Hilton Hotels.
By any standard, Charlie Nicks has had an impressive career and was tip-toeing toward retirement
when, out of nowhere, the whole game changed.
Charlie Nicks may be something of an eccentric. He doesn’t live, work or put premiums on many of the
things other people do. And that’s all right. He understands his role.
Charlie helps organizations disengage from the kind of cheap & easy thinking so rampant in business.
He designs marketing with a broad and solid base, yet nimble, quick and resourceful. You
can’t afford marketing that doesn’t work. Professionally designed advertising and marketing works.
Charlie Nicks will give you a plan, not a promise.
Commerce in America has a unprecedented change underway, and at breakneck speed,
weighted only by new and complex problems that sometimes seem an overwhelming forecast.
For the first time, the marketing playing field is truly fairly level. You don’t have to be General Mills
or Pfizer Pharmaceuticals to communicate with huge audiences of potential prospects.
The Internet has changed everything, but it is a media that requires you to learn the basics. And
the truth is, you can be successful even in today’s economy.
You’re just going to have to learn to play the game a lot better. The status quo has changed.
Colorado Author’s League
Montana Historical Society
Wyoming Historical Society
Idaho Historical Society
Colorado Council on the Arts
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